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Writing a Website with
SiteBuildIt

Writing a website successfully with SiteBuildIt (SBI)

This is page two of a two page essay on how this website came to be.

The first page is a pre-history; it describes what motivated this website and the missteps I took initially in trying to write it...

Missteps that resulted in no traffic, no sales. In other words, common mistakes you could learn from.

This page, on the other hand, is the history of this successful website. Or maybe I should call this page a diary, since it's a continuing history. I hope never to be done with this website, because I find the subject matter compelling and I always enjoy writing it!


Want proof that this is a successful website? Watch this.

I'm typing discount children's books into a search engine you may have heard of. Here's what comes back:

google search results

See who comes in #1? Above Barnes & Noble. With Amazon nowhere in sight.

How's that for a magic trick!


You can start either by reading page one of this essay, or read this page then go back. You could also walk with me through the process of how you would write your own website with SiteBuildIt.

(These are long pages, so.)

Or if you're already tired of me - or of reading - you could take the SBI video tour for yourself.

Pre-history of this site - Quick summary - 12/05 - 2/06

If you read page one of this essay, you know that I'd gotten it in my head to sell "children's behavior books" on the web.

(These were children's books I'd written, addressing common problem behaviors, that children would illustrate for themselves. Here's a sample.)

I'd written a site and posted it on my internet provider's server. When that didn't work (the search engines wouldn't even index my site), I purchased my own domain name and was preparing to post the site to the web as childrensbehaviorbooks.com. I was researching web hosts when I read something that made me realize...

The approach I was using was doomed to failure.

Three things I learned

  1. No one will find your site if you don't know how to write a site that the search engines will rank highly, and
  2. Even if people do find your site, if it's highly focused on selling people will be highly unlikely to buy. (That is, unless you've written a site that causes people to trust you. But most website creators just slap up a few pages and say, "Here's my product. Buy it.")
  3. The best way to write a site is actually incredibly low tech. Maybe even no tech.

I was lucky. Before I became too committed to a failing strategy, I happened upon a website where someone did a wonderful job of explaining what does - and doesn't - work on the web.

There are an infinite number of ways for a single entrepreneur to fail on the web. There is only one way that I know of for that same lone individual to succeed. It's something called...

Specific SiteBuildIt Info

Watch the SiteBuildIt Action Guide

Read about the success stories of other SBIers

Compare SBI to what other web hosts offer

Learn the CTPM (Content - Traffic - PreSell - Monetize) process

Becoming an Infopreneur

Putting your passion on the page

Supporting a local business online

Creating a home-based business

College students: Hello!

Proof of success

Get your questions answered personally

Summarize it

SiteBuildIt. SBI is a suite of tools that enable you to succeed on the internet. SBI allows you to bypass the tech and convert your words and ideas directly into web content.

As soon as I heard about it, I bought it.


What is a "web host"? It's a company that provides a "server" for your website to reside on. In other words, the place for other computers to find your site.

With most web hosts, that's all they provide. With SiteBuildIt, that's only a tiny fraction of what they provide.


March 1, 2006 - I began reading the SiteBuildIt Action Guide

You can read it too. Or even watch it.

The Action Guide is not a short read, because building a successful, well-trafficked website is not an easy process. It requires a lot of thought (but zero, or near zero, tech). I learned very quickly that I would have to toss out everything I thought I knew about operating on the web.

The first thing I was encouraged to do was get rid of my domain name. After all, what did I know about what makes for a successful domain name?

The next thing I got rid of was any notion that I knew how my site should be built.

I had figured childrensbehaviorbooks.com would have a home page describing the concept behind my books, another page describing the theory behind them, and some testimonials from friends who had used my books with their children.

I hadn't decided whether there would be a webpage devoted to each book, or whether they would all be described on one page.

I figured 5-15 pages total.

Wrong.

Think about it: when you do a search, the search engines refer you to specific webpages, not websites. Has Yahoo ever sent you to www.amazon.com? I doubt it! More likely they sent you to

http://www.amazon.com/gp/redirect.html?link_code=
ur2&tag=bestchilsbook-20&camp=1789&creative=9325&
location=http%3A%2F%2Fwww.amazon.com%2Fgp%2Fproduct%
2F1582974357%2Fsr%3D1-2%2Fqid%3D1153627152%2Fref%
3Dpd_bbs_2%3Fie%3DUTF8%26s%3Dbooks

If Amazon had only a home page, it would get zero search engine traffic. What SiteBuildIt first taught me was that if you want substantial traffic, you have to build a substantial site!

(For most people, that's a revolutionary notion. But then once they start thinking about it, it makes perfect sense.)

The second thing the Action Guide taught me was that, on the web, text is king. After all, when you do a text search, the search engines don't go looking for pictures! They search out text on the page that tells them which pages offer the kind of information you're looking for.

Want to build a successful site? Get ready to write a lot.

What the Action Guide does

The Action Guide steers you through the maze of tools SiteBuildIt puts at your disposal. These are tools you won't get from other web hosts, because other web hosts aren't invested in your success.

(SiteBuildIt keeps costs low by not advertising in any traditional way. They depend on satisfied customers, like me, to spread the word.)

One of the first things I had to do was settle on a "site concept." I used the SiteBuildIt tools to do my research and determine that "children's books" should be my site's focus. "Children's behavior books" was too narrow a concept to attract much traffic.

(Another way my original site had been doomed to failure!)

Like Goldilocks, SiteBuildIt was steering me toward a site concept that was "just right."

Something subtle happening

At this stage, before I'd posted a word to the web, the SiteBuildIt process was already steering me in new directions. I was beginning to realize that, to attract traffic, I would have to write about children's books.

Forget just slapping my own books up on a couple of webpages. I needed to provide people good information about children's books in general. People would flock to my site for that kind of helpful, free information. Then, if I did a good job of it, maybe some of them would buy my books.

(But, I was starting to learn, there were other things I could be selling too. Like children's books through Amazon that I would make a commission on. When you have traffic, it's yours to do with what you will. Hmm... Anybody need something expensive?)


Think of a well-trafficked website as a store with a great location. Lots of people visit daily. but it's up to you what to put on the shelves!

If nobody buys anything from your perfectly located store, you have only yourself to blame.

On the other hand, think of a poorly trafficked website as a great store in a terrible location. Your showroom features the greatest products in the world, but nobody comes in to buy them!

So...always think traffic before you think $$$. Your profit potential is a direct function of how many people visit your site.


I started getting a sense of my own site...

...meshing my interests and priorities with what my SiteBuildIt research told me could be successful.

I decided the site would be a children's books site aimed at parents. (The search engines like sites with a specific focus.) I decided I would be trying to persuade those parents to take more responsibility for their children's reading.

I also decided there would be a portion of the site aimed at aspiring children's book writers. Maybe I would learn something about the business in the process!

Did a lot of planning

A site needs a structure, a way for visitors to find their way around. I started planning a SiteBuildIt site with a 3-tier structure.

  • Tier 1 - The home page
  • Tier 2 - The pages on the menu bar on the left margin
  • Tier 3 - All the pages linked to from the tier 2's.

sbi kfcp

(KFCP stands for Keyword Focused Content Page. "Keyword" means search engine search term. "Content" means text on the page. A KFCP therefore is a page intended to provide information for Googlers who have typed in a particular search term.)

A three tier structure also makes it easy for the search engines to index all the pages on your site.

SiteBuildIt provides a suite of amazing tools that allow you to determine what search terms people most commonly use that relate to your site concept. Here's one of those tools:

sbi mkl

What does this tool tell me?

  • A page on African Folktales would not attract a lot of traffic
  • American Girl Magazine would be a perfect subject for a well-trafficked tier 3 page
  • Audiobooks could justify its own site but maybe Children's Audiobooks could justify a page, or even its own tier 2 section. Here, I'll check...

sitebuildit brainstormer

Pretty soon...

I knew what my initial tier 2 sections would be. (Think of each of the tier 2's as a mini-site within the site.)

  • Award-winning children's books
  • Free children's books
  • Discounted children's books
  • Children's books by category
  • Personalized kids' books
  • Children's book publishing
  • Coloring books

Remember, these decisions were based on research I did on SiteBuildIt to determine what information people were searching for. Some of the outcomes were surprising to me. For instance...

In a million years, I wouldn't have thought to include a section of my site on the subject of coloring books and online coloring pages. I don't believe in coloring books, and I'm certainly against point and click online coloring as a brainless, useless waste of a child's time. But parents were searching heavily on those terms...

I realized that just because parents are searching for coloring info doesn't mean I have to give them what they expect! I could write pages about coloring (Keyword Focused Content Pages that would attract search engine traffic) but then use that forum to urge parents to be more creative in occupying their children's time.

And that's exactly what I did! In the early months of Best Children's Books, the coloring books section contained the most popular pages on the site.

More tools

Before SiteBuildIt lets you go forward with picking a domain name and starting to write, they have more tools that allow you to research monetization potential.

Monetization, definition: Turning traffic into income.

After all, if I was going to spend the time writing a website, I wanted to make some money on it! And while I wanted to sell my own books, I was starting to see that selling books by other authors as well offered still more profit potential.

I did the research. I determined that my children's books site - if done well - would attract decent traffic, and that traffic had real monetization potential.

3/13/06 - I was ready to choose a Site Title and web address

Your title and address tell the search engines what your site is about. SteveBarancik.com could never attract as much children's books search traffic, because the search engines would ask themselves,

"Is this site about Children's Books? Or is it about Steve Barancik?"

I decided on

Best Children's Books - Find, Read or Write, at
http://www.best-childrens-books.com

3/16/06 - Design the look and feel of my website

This was the day I designed the look of my website. (It has since changed as I've gotten better with SiteBuildIt's tools.)

sitebuildit look feel

As you can see, the interface is all point and click. Pick your colors, your fonts... Use a SiteBuildIt design template or upload your own images.

old version
So here's what this site originally looked like. Not too flashy, but certainly functional. (Remember, it's about the text, the content.) It was a breeze to set up.

Later, as I became more comfortable with web design, I downloaded a free bit of software. It does everything I need in the way of creating and editing images, without the cost - or difficulty - of Adobe Photoshop.

It's called Photofiltre.

Using Photofiltre, I created the image you see at the top of each page.

3/17/06 - I get to start writing my website!

Bang, bang, bang - SiteBuildIt has you write 3 pages on your first day. Your home page, a tier 2, and a tier 3. Just to make sure you get the hang of the 3 tier structure.

I'll be honest; besides my home page, I don't even remember what pages I wrote that day. I just know that I was exhilarated as I posted them directly to the web. I was finally writing, and I was doing so in a way that I was confident would result in success!

And here's something you'll likely be fascinated to know:

I wrote those pages without having to generate a single keystroke of computer code. Does that seem possible? It is! When I wanted to create a link, I just cut and pasted the web address I wanted to link to. Here's the interface:

sbi writing interface

And here's the result:

Here's some sample text. Aren't I a great writer!

3/31/06 - 2 weeks in

In 14 days I generated twelve pages. I already had four tier 2 sections and was beginning to fill them out with tier 3 pages below. They were:

  • Best kids' books (the section on award-winners)
  • Free kids' books (I put one of my behavior books in this section)
  • Personalized children's books (another very popular search term)
  • Children's book publishing (my section for authors)

So I had a home page, four tier 2's and 7 tier 3's. And I had my first traffic! The MSN ("Live") search engine had found me and sent me two visitors already.


A couple of things I want to tell you

1. Lots of web hosts don't even tell you your traffic numbers.

They don't want you to know you aren't getting any traffic! They want you to think you aren't getting sales because nobody wants your product. They know that if you knew how little traffic you were generating, you'd pull down your site and stop paying them!

2. With SiteBuildIt, you're never alone.

Somehow I've managed not to mention the SBI forums yet. I doubt you've ever encountered internet message boards as busy or as helpful as these.

sitebuildit forums

The SiteBuildIt community is active and devoted to mutual success. Whenever you have a question about sitebuilding, there's a forum to go to, ask questions and get answers. (Or just search for answers. There's usually someone who had your question before you!)

It doesn't matter whether you've been SiteBuilding for years or haven't even chosen a domain name yet. There are forums for every step along the way.


The first 4 months

I'm going to skip ahead to keep from boring you. I built much of my SiteBuildIt site in a spasm of activity. I had something you might not: the ability to work full-time from home. (And it's okay if you don't. Some of the best sites grow slowly!)

After 4 months I had about 80 pages organized into 12 tier 2's. I was getting about 60-70 visits a day. That's way more traffic than the majority of websites get, yet I was just getting started!

My coloring pages were getting even better traffic than before, but my How To Write A Children's Book page had become a huge winner. Not only were the search engines finding it, but visitors were returning to it on their own.

My second biggest page was a page written by one of my site visitors. I'd started a section where people could post their own unpublished children's book texts. This one woman was sending TONS of people to her page. And once they finished with her page, they were free to explore the rest of the site.

Another milestone

I had reached the traffic threshold where SiteBuildIt encourages you to begin monetization. I placed targeted Google ads on many of my pages, as well as some Amazon links.


Google pays if you get the click. Amazon pays only if your visitor ends up buying from Amazon. But it doesn't have to be the product he/she clicked on your site!

Learn this term: affiliate program. An affiliate program is when a website offers you a percentage of the money they make off of visitors you send to them. There are more affiliate programs than you can imagine.

Now learn this term: infopreneur. An infopreneur is someone who has nothing of his or her own to sell but offers free information on the web.

An infopreneur uses affiliate programs - along with pay per click advertising like Google's - to make money!


In my first month of monetization, I earned $7.21 from Google and $0.32 from Amazon. Pardon my grammar, but it was the funnest 7 dollars 53 cents I ever made.

It was like people dropping money on my doorstep! I didn't know who left it, I didn't know when they left it, but they left it!

And I knew it was only going to grow.

Something else you might not know

There was another aspect of SiteBuilding I was working on during this period. Let's call it "link-building."

I've mentioned a few ways in which the search engines decide how highly to rank your site for a particular search term. There's another. They take account of how many other sites link to yours.

Please pay attention. This is important.

There's a reason it's called the World Wide Web. The more your site is interwoven with the rest of the internet, the more credit the search engines give.

Here's another way of looking at it...

The more sites that recommend your site by linking to it, the better the search engines think your site is!

(Additionally, the more sites that link to your site, the more traffic you get from those sources as well.)

So link-building is essential (though other web hosts won't bother telling you this). As you build your site, you should also be trying to get other sites to link to yours.

SiteBuildIt provides a number of ways for you to pursue links. They can't do this work for you, but they sure do give you the tools with which to do it.

One of those tools is something SiteBuildIt calls Value Exchange. It's a service you can sign up for even if you are not a SiteBuilder. Think of it as a dating service for interested websites. You pair off with other sites by exchanging links with them. That is...

You link to their site; they link to yours. Talk about interwoven!


In fact, if you already have a site - no matter how small or minimally trafficked - I recommend you sign up for Value Exchange now. It's free!


August, 2006 - Power link-building

I was getting nice traffic, but I wanted to take my site to the next level. I decided to devote the month of August to something I'll call power link-building.

I've explained the importance of links to your site, but I haven't told you this yet: all links are not created equal. If you really want the Googles and Yahoos of the world to stand up and take notice, you want libraries and governments to start linking to you!

The search engines aren't dumb. Bessies-RedHot-Childrens-Gifts.com might not pass the test of time. But NewYorkPublicLibrary.gov is going to be around for awhile! If you can get the latter to link to you, you're going to make a big jump in the search engine rankings.

So I decided I needed to get libraries to link to me, but for that I needed to give them a reason. After all, I was hardly the only children's books site out there! I decided I needed to create a scholarly resource that no other site had.

Have you heard of bibliotherapy?

Bibliotherapy is the use of books to help children cope with issues and behaviors. The books I wrote - the ones that got me started on this whole website thing - were a form of bibliotherapy.

I decided to create a bibliotherapy resource that libraries might want to link to.

Libraries love information, right? I decided I would create lists of the best bibliotherapy books out there. But what would make my lists authoritative enough for libraries to link to them?

Here's what I did.

A number of libraries, worldwide, already have their own bibliotherapy lists and post them on the web. Through Google, I easily found them.

I gathered a bunch of bibliotherapy booklists on the subject of Bullying. These were books that real librarians had determined were excellent resources for children struggling with bullies.

I copied the lists into Microsoft Word...then I picked out the books that appeared on more than one list. Some books appeared on two lists. Some on three. The best ones appeared on more than that.

Voila!

I had a list of lists! Books that multiple libraries and librarians had determined could help children who were the victims of bullying.

I figured that made my list the best list of all!

I compiled a few more lists

In addition to bullying, I created bibliotherapy booklists on the subjects of:

  • alcoholism and drug abuse
  • disabilities
  • death and dying
  • divorce

I turned each list into a web page. (Tier 3's below the tier 2 of bibliotherapy.)

I carefully wrote each page so it would read perfectly. I left all advertising off of these pages. (Libraries are less likely to link to a highly commercialized site.)

Then I started emailing libraries. I emailed children's librarians and library webmasters.

I won't kid you

This was tedious, repetitive work. I personalized each letter. I'll bet I sent out close to 500. Probably only 10 libraries chose, initially, to list me. But the effects were powerful.

Though I'd only added a few pages to the site, by November, 2006 I was getting 150 visits a day, with over 250 page views. Four months after that I was up to 377 visits and 663 page views - without having added a single word to the site.

I attribute almost all of the improvement to the higher rankings I got with the search engines as a result of all those libraries linking to me.

One other thing you should know

When I started the site, I was a complete internet technophobe. I used the SiteBuildIt tools in such a way that I didn't have to write a word of computer code. But...

After awhile I decided there were some little things I wanted to do to my site that I needed computer code to do!

I wanted to be able to make a word bold.

I wanted to be able to make a word small.

Here's the code that allowed me to do that...

example html code

Not too hard, huh? That's how I learned html (computer code) - one trick at a time. At my own pace. Now I do a lot of the coding myself, but it was never scary because I was never required to use it. I could always do without.

Not to mention that I got some more freeware that made writing html a cinch. Just highlight a word you want formatted, then double click to format it. Here's what this page looks like as I write it...

NoteTab interface

And here's where you can get the freeware.

September, 2006 - I take a break from the site

I was happy with where it was and I had other things to do! A screenplay I wanted to get to work on, among other things.

(Have I mentioned my career as a screenwriter?)

September, 2006 - August, 2007

The only SiteBuilding I did during this period was to post another free children's book whenever one of my visitors sent one in. Still, every morning I went to the SiteBuildIt Traffic Center to see how my site was doing.

Traffic soared for awhile as the search engines started to realize how many other sites were linking to me. As mentioned previously, I went from about 70 visitors and 150 page views per day in August, 2006, to 377 visitor and 663 page views in March of 2007.

Then traffic leveled off and even started to drop a bit. It bottomed out at 210 visitors and 522 page views per day in August of 2007.

(Don't be sad for me though! I was working on other things, and the site was still bringing in $$$. Well over $100 for August, 2007, alone. For doing nothing!)

The site was at about 90 pages when I took my break. Except for the Self Publishing section, I had all the tier 2's I do now (February, 2008) but a lot fewer tier 3's.

September, 2007

Now I was ready to return my energies to the site. I wanted more traffic, and I wanted to better monetize. I wanted my site "in shape" before Christmas. Kids were going to be getting more children's books and fewer video games this holiday season if I had anything to say about it!

I had a few areas I knew I wanted to work on...

  1. Self Publishing
  2. Personalized Children's Books
  3. Promoting SiteBuildIt
  4. Increasing Visitor Input

September - November, 2007 - I got back to work!

1. Self Publishing

When you have a website, people contact you! Some of them want you to promote their book. Many of those people are self published. I always turned them down.

After all, it's my job to promote good books, not books by authors who contact me. Still, I was noticing something.

Self publishing was starting to become a bigger part of the publishing industry.

(Why was self publishing becoming more prominent? For reasons that have to do with "The Long Tail." Have you read it? It's about why the internet is changing how products are sold and how money is made, and how there's more room for the "little guy" than there ever was before!)

Well, I had a page about self publishing, and on it I said some pretty discouraging things. The thing was...

...the people who were contacting me didn't seem discouraged. They seemed energized! And empowered!

That didn't mean their books deserved my endorsement. But it did mean that they might have something to teach aspiring children's book authors who visit my site!

I started recontacting them. I told them that if they wrote in detail about their self publishing experience, I would post it on my site and provide a link to their books.

I told them they couldn't promote their books, but that if they did a good job of describing the self publishing experience, aspiring authors might buy their book.

Well, these self publishing individuals started taking me up on it. And so a new tier was born. (And of course, self publishing is a popular keyword. SiteBuildIt told me so!)

2. Personalized Children's Books

Here was a place where SBI was telling me I got it wrong.

My personalized-childrens-books.html page was getting massive traffic. Google was ranking me as high as #7 for the keyword. (Over 200,000 webpages listed, and I was #7. Wow.)

And what did that page tell my visitors? Essentially this:

"Personalized children's books? Stupid."

Hundreds of people were coming to my site looking for personalized children's books, and I was telling them they were stupid.

Now who's stupid?

I realized parents - who obviously know their children a lot better than I do - were deciding that a book with their child's name in it might encourage reading.

So here was the opportunity for a win-win situation. I was getting traffic, people looking for info on personalization. It was time to give it to them.

I started contacting personalized children's books companies. I offered them a chance to describe their services on my site (in return for my getting a small percentage of the sale. Affiliate programs, remember?).

Voila - new monetization for me, new customers for some small mom and pop companies, happier visitors to my site. After all, now they were getting the information they'd come looking for!

3. Promoting SiteBuildIt

I mentioned earlier that the way the word gets out about SiteBuildIt is that its users (like me) can choose to promote it.

If we promote it successfully, we make some more money.

The fact is, a lot of people have thought about writing a website. Maybe you're one of them. (I know I was.)

Well, when you write, build and own a website, you have a chance to reach a lot of those people...

People who think there must be something incredibly difficult about creating a website. People who are daunted by the prospect of starting into something so new.

"Is it beyond me? Who's going to show me how?"

Well, my goal with this page is to show people how doable it is. That you don't have to be scared. If I succeed in showing that, well, it's one more way in which this site pays for itself.

And since I don't like keeping secrets from you, here's how you can make money selling SBI!

The trick is, though, you need your own website.

4. Increasing Visitor Input

As I said, when you own a well-trafficked website, you can get a fair number of people making contact with you.

You also get a sense that there are people out there who like your website and would like it if there were even more of it.

  • More pages, with more information
  • More interactivity

In a way, your well-trafficked website is a community waiting to happen! It's a group of people with a common interest (in my case, children's books) and a common belief that there's a decent person (in my case, me) who knows what he's talking about and does so in an entertaining way.

So my decision to get back to work on my website and increase visitor input was well-timed. SiteBuildIt was just coming out with a new feature.

They call it Content 2.0. (Or C2.) Here's the idea...

The content on my site engages people. It makes them think. It makes them wonder.

It draws them in.

Why not give them a chance to interact? Interact...

  • with the site
  • with me
  • with other visitors

I'm just getting started with Content 2.0, but already it's a success. Take a look!

Personalized children's books
Here's where I let providers of personalized children's books describe their services
The self publishing experience
This is where children's book authors who have self-published describe their experience
Questions about SiteBuildIt
And this is a place where I invite people to ask questions about SBI and I answer them

Check out these pages closely. In each case the page begins with text I've written.

Following that is a Content 2.0 form for visitors to fill to their heart's content on a subject I described.

Below that is a listing of links to visitor-created C2 pages.

On each of the visitor-created pages is another form, where new visitors can comment on the content of the C2 page.

Just above that form is a link to another page where comments that have already been posted can be read.

What are the benefits to me, the SiteBuildIt site owner?

  • repeat traffic - visitors returning on their own to continue interacting
  • new traffic - new content created by these visitors means new pages for the search engines to find
  • greater loyalty - people are now enjoying a social component to my website, in addition to all the great information I provide!

Win-win-win. Also, I've made a commitment to comment on every C2 submission that comes in to the site. (And, in case you're wondering, I can prevent inappropriate submissions from appearing on the site.)

December, 2007 - Results from getting back to work

Before resuming my work on the site, I had 104 pages. I was getting 308 visits per day, and those visitors were viewing a total of 522 pages.

By the end of November I had 121 pages, but clearly the improvements I was making to the site were having an effect. I was getting 535 visits a day and 979 page views! And get this...

My revenue went up from just over $100 in August to just over $600 in December. My Christmas plan had worked!

January, 2008 - More site growth

By the end of December, the site was up to 158 pages, largely thanks to Content 2.0 growth in the self publishing section. (There's revenue potential there that I plan to explore if I can hook up authors interested in self publishing with book printers.)

January was also a milestone in that I began helping my wife monetize her SiteBuildIt site. (Your Personal Nutrition Guide.) And get this: her site is already bigger than mine!

It will be monetized in some of the same ways as mine - Google ads, Amazon products - but unlike me, the site is also intended to promote her services as a professional dietitian. In that way, her SBI site is already a monetary success.

April, 2008 - Still more site growth.

I've added almost 100 pages since January, thanks to a continuation of the explosive growth in the self publishing section. In fact, the obvious interest in this subject has prompted me to start my 2nd SBI site: The Shared Self Publishing Experience.

What better proof could there be of my belief in SiteBuildIt as a tool for success?

The thing I find most amusing

Do you remember why I built this site? It was to sell my own "children's behavior books." Well, guess what?

Almost two years after starting the site, I still haven't gotten around to it!

I've been too busy building the site, building traffic and monetizing it! It's been my choice to do it that way, and I'm fine with it. All the traffic I build now means I'll be selling more of my books later.

You see, I'm having too much fun writing my site. I think more about the size of my site than the sales of my books.

After all, the point of this whole thing for me was:

  • to own my own writing
  • to sell my own writing
  • to have an audience

Well, all of those things are happening, just not exactly in the way I'd intended. They're actually happening better.

You see, I'd hoped to sell a couple hundred books, each with a couple hundred words in them.

Instead I've built a website with hundreds of thousands of words and hundreds of thousands of readers over the course of each year.

I'm the most well-read author I know! (Next to my wife!)

Investigate SiteBuildIt on your own:

More on writing for the web.

Best Children's Books home.


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